Every now and then opportunity comes knocking from the most unexpected places and I am so excited to share with you that I was recently asked to become a designer for VIDA .
VIDA is a global partnership of creators, pairing designers from around the world with makers in Pakistan in accordance with high ethical standards, to create an original, beautiful clothing line. I am happy to report that part of the proceeds from the sales of the products are invested by VIDA to create literacy programs for the makers, so that they have opportunities to learn reading, writing and basic math that they would not otherwise have.
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As a new designer on Vida my designs need to receive 3 pre-orders, before they are send to the production line. Pre-order and mention VIDAVOICES to get 20% off !
Pairing my love for art and design with programs which offer support, literacy and educational programs for others has been an ongoing goal of mine. VIDA has a beautiful plan in place that is just up my alley, collapsing the distance between makers and artists/designers across the globe. Have a look at The VIDA story and I’m sure you’ll see why I am so excited to be part of a fashion industry that instead of exploiting it's workers actually helps them better their lives.
Organic Abstraction will be recreated as a beautiful 100% Modal scarf and Silk Top.
The completely natural fiber of this scarf is made in a fully integrated facility in Austria, optimized for production synergies and energy conservation by using eco-friendly production processes. The fabric is woven in a small factory in Pakistan. VIDA collaborates with the owner and workers of this factory to produce the perfect thread-count and weave for optimal softness and sheen.
AND …these scarves are huge! They are more like shawls. Because of the handmade process, they range in size from 24.5” – 25” x 76” –77.
I am adding new designs, like this Silk Sleeveless Top daily and would greatly appreciate it if you shared my designs on your social networking sites. It would mean a great deal to me, because I really like to see my work go to production and become part of a fashion line that does wonderful things to enrich the life of others.