Vida Clothing Line and Designer Enzie Shahmiri Pairing Style with Philanthropy


Every now and then opportunity comes knocking from the most unexpected places and I am so excited to share with you that I was recently asked to become a designer for  VIDA . 

“VIDA’s story is that of the rich, interconnected world we live in — the story of contemporary life and mindful, global citizenship.

We are a global partnership of co-creators, from a designer in Paris, to a producer in Karachi, and a consumer in San Francisco.”

 VIDA is a global partnership of creators, pairing designers from around the world with makers in Pakistan in accordance with high ethical standards, to create an original, beautiful clothing line. I am happy to report that part of the proceeds from the sales of the products are invested by VIDA to create literacy programs for the makers, so that they have opportunities to learn reading, writing and basic math that they would not otherwise have.

Click here or the image below to learn more: 

As a new designer on Vida my designs need to receive 3 pre-orders, before they are send to the production line.  Pre-order and mention VIDAVOICES to get 20% off !

Pairing my love for art and design with programs which offer support, lit­er­acy and edu­ca­tional pro­grams for oth­ers has been an ongoing goal of mine. VIDA has a beau­ti­ful plan in place that is just up my alley, col­laps­ing the dis­tance between mak­ers and artists/designers across the globe. Have a look at The VIDA story and I’m sure you’ll see why I am so excited to be part of a fashion industry that instead of exploiting it's workers actually helps them better their lives. 

Organic Abstraction

Organic Abstraction will be recre­ated as a beau­ti­ful 100% Modal scarf and Silk Top.


The com­pletely nat­ural fiber of this scarf is made in a fully inte­grated facil­ity in Aus­tria, opti­mized for pro­duc­tion syn­er­gies and energy con­ser­va­tion by using eco-friendly pro­duc­tion processes. The fab­ric is woven in a small fac­tory in Pak­istan. VIDA col­lab­o­rates with the owner and work­ers of this fac­tory to pro­duce the per­fect thread-count and weave for opti­mal soft­ness and sheen.

AND …these scarves are huge! They are more like shawls. Because of the hand­made process, they range in size from 24.5” – 25”  x 76” –77. 


I am adding new designs, like this Silk Sleeveless Top daily and would greatly appreciate it if you shared my designs on your social networking sites. It would mean a great deal to me, because I really like to see my work go to production and become part of a fashion line that does wonderful things to enrich the life of others.

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